Posted in Executive Briefs

Getting off on the right foot with DAM

Taking the first steps to kick off, or refine, your digital asset management program. Please visit Marketing Land for the full article. … Business ConsultantThis…

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Posted in Executive Briefs

The Power of Words

by Dr. Phildra J. Swagger – www.combinedexpertise.com When you know better, you do better. You may recall the childhood rhyme, “Sticks and stones may break…

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Marketing the COVID vaccine faces familiar challenges

Selling the COVID vaccine will require personalized and empathetic messaging. Please visit Marketing Land for the full article. … Marketing AgenciesThis post was originally published…

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The Joy is in the Journey

by Deletha Assenmacher – https://www.linkedin.com/in/delethaassenmacher/ I have been told that when my parents chose my name, they envisioned it on a brass nameplate mounted on…

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Mid-Pandemic Social Media Best Practices to Hang Your Hat on

Communicating through COVID—in Hong Kong or anywhere—continues to be illuminative. Working for a global consultancy in a region that was hit first means I’ve now…

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Ketchum’s Top Blog Posts Tell Our 2020 Story

At Ketchum, we close each year with a look back at our top-performing blog posts—always a powerful indicator of emerging industry trends, thought leadership topics…

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Meet AMP Agency’s Diversity, Equity & Inclusion (DE&I) Committee

As an agency, it is our responsibility to champion the varied viewpoints, cultures and expertise of our workforce. In June, we made a promise to…

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One view of the future of events: niche and hybrid

There are still many questions to be answered about the events landscape post-COVID. Please visit Marketing Land for the full article. … Marketing PlanThis post…

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Posted in Executive Briefs

2020 – The year we unlearned everything we learned

Five facts to bear in mind as we prepare for the New Year. Please visit Marketing Land for the full article. … international marketingThis post…

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Posted in Executive Briefs

Unlock actionable tactics to measure search marketing success

Join us online SMX Report, February 23, 2021. Please visit Marketing Land for the full article. … Marketing AgenciesThis post was originally published on this…

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