Behind the Scenes on a Healthcare Video Shoot with Purpose

When you work with purpose, the meaning behind the effort awakens something inside, and you realize you are a small part of something much bigger than yourself. It’s a humbling experience.

Consciously working with purpose is a life goal of mine, so the opportunity to work on Atlantic Health System’s “Ask Her” breast cancer awareness campaign, especially during this pandemic, resonated deeply. I’ve had two girlfriends, in their 30s and 40s, diagnosed in the last six months. The urgency behind the message was personal to me, and it drove the work.

Routine care, like a mammogram, may be put

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Author: marketingfile